Camelot Ventures Launches "Flash Seats" Ticketless Venue Access

New Revolutionary Technology Introduced to NBA Cleveland Cavaliers Season Ticket Holders

Livonia, MI and Cleveland, OH - Camelot Ventures, a private investment group led by Michigan businessmen Daniel Gilbert and David Katzman, has launched a revolutionary new technology called Flash Seats that eliminates the need for the public to have physical tickets for venue access. Flash Seats is being introduced exclusively to Cleveland Cavaliers season ticket holders for ticketless access to Quicken Loans Arena during the 2006-07 NBA season.

Camelot Ventures acquired select assets from Flash Seats' original start-up operation, and then developed the product for its launch with the Cavaliers 2006-07 season. Gilbert and Katzman own and operate the Cleveland Cavaliers and Cleveland's Quicken Loans Arena ("The Q").

"We have been intensely focused on improving every aspect of the game experience for our fans and we believe Flash Seats will provide a unique benefit our fans will appreciate," said David Katzman, Managing Partner, Camelot Ventures, who also is Vice Chairman of the Cleveland Cavaliers and Quicken Loans Inc. "Flash Seats will make it easier and more convenient for fans to enter The Q and also provides a secure online marketplace in which tickets can be electronically transferred to other fans."

Flash Seats subscribers simply swipe a credit card or driver's license that is electronically embedded to gain entrance into the arena. The innovative technology not only provides the convenience of ticketless venue access, but also offers a secure, team-sanctioned online marketplace for transferring and selling game seats. The Cavaliers are the first NBA team to introduce this new technology and offer it as an exclusive free benefit to season ticket holders.

The appeal of Flash Seats is that it is easy to use and provides ticket holders with the convenience of being able to sit at their own computers and transfer or sell their seats on game day or night in just seconds. Other conveniences include:

Quick Easy Access
At every entrance of Quicken Loans Arena there will be a specially marked Flash Seats gate, where instead of presenting a ticket, the seat-holder presents an electronically embedded credit card or driver's license to a Quicken Loans Arena Guest Services Representative. The card is swiped with a hand-held device that prints a receipt that identifies the seat location. The convenience allows these fans fast access into the arena without worrying about forgotten, lost or stolen tickets, and eliminates waiting in long lines.

Transfer Tickets with Ease
By using their online Flash Seat account, season ticket holders can transfer their seats to other parties via email by simply entering the email address of the intended recipient. Seat transfers are almost instantaneous, so transfers can be made very close to game time. After opening the email, the transferee creates their own Flash Seats account and can then use their personal identification to enter the arena.

Safer and Impossible to Counterfeit; Easy to Resell Tickets You Can't Use
Through Flash Seats, the season ticket holder also has an easy, secure marketplace for selling their seats for fair market value. Flash Seats is the official designated marketplace by the sports team. As a result, it is also the only marketplace allowed by law for the re-sale of tickets above face value. To sell seats they can't use, the seat-holder simply logs onto their Flash Seats account, chooses the game and seats offered for sale, sets the minimum asking price — then clicks "sell" for the bidding to begin. The buyer can be assured that the purchased seat is authentic and valid. The buyer must open their own Flash Seats account to purchase the seats and also enter their personal identification information for entry into the arena. Flash Seats will handle the payment transaction electronically.

Calling All Fans
Flash Seats also provides a safe, secure format for ANY FAN to purchase tickets to a sold-out game, or to simply access seats that are typically not available to the general public because the seat locations are already owned by season ticket holders.

In addition to the Cavaliers and Quicken Loans Arena, Camelot Venture's owns and operates Quicken Loans, the nation's largest online mortgage lender; Fathead.com, which produces and sells life-size vinyl wall graphics of NFL, PLAYERS INC, NBA, NCAA and NASCAR teams, players and helmets; ePrize, the world's largest online promotions company; and an American Hockey League (AHL) franchise that will begin play in the 2007-08 season at "The Q." Gilbert also was Rawlings Sporting Goods' largest shareholder and helped effect the company's sale to K2 in March 2003.